Our printhead warranty program very cost effective way to save on maintenance costs on your thermal transfer, direct thermal or flexible packaging printers.  If all supplies, labels and ribbons are purchased through PaladinID, then we will warranty your printheads free of charge.  The reason for this is because we use a proprietary liner and backcoat on all of our ribbons to ensure longer printhead life.  We have been offering this program for over 20 years and it has worked out great for our customers.